Merch Design

MERCH DESIGN

Bring your ideas to life with custom illustrations for shirts, bandanas, posters, and PATTERNS. 

CORE ILLUSTRATION 

Single Custom Illustration: $400

  • Custom concept development
  • Full sketch phase before final execution
  • Up to 2 rounds of revisions
  • High-resolution final files (web + print ready)
  • Unlimited perpetual license (copyright retained by Moody Moon Company)

Additional Illustrations: $300 each
ONLY applies when multiple concepts from the same sketch phase are selected for final development

Campaign Packages

Story Series (3–5 Illustrations): $1,200–$1,800

  • Cohesive illustration series built around a shared theme
  • 1–2 concept directions for the full set
  • Full sketch phase for the entire series before final execution
  • Up to 2 rounds of revisions per illustration
  • High-resolution final files (web + print ready)
  • Unlimited perpetual license (copyright retained by Moody Moon Company)

Campaign Package (5–8 Illustrations): $2,500–$4,000
Designed for seasonal launches, product storytelling, and multi-platform campaigns

  • 5–8 illustrations for web, social, and marketing use
  • Collaborative concept development across the full campaign
  • Full sketch phase for the entire set before final execution
  • Up to 3 rounds of revisions across the campaign
  • High-resolution final files (web + print ready)
  • Unlimited perpetual license (copyright retained by Moody Moon Company)

Add-Ons

  • Additional revision rounds: $75–$150
  • Rush turnaround: +25–40%
  • Source files (AI/PSD): +$150 

  

BRANDING SERVICES

This is the most essential part of your business: your brand, identity, and message. Your logo is at the forefront of who you are as a business.

PACKAGE BREAKDOWN


SINGLE LOGO: $600+

  • Custom concept development and discovery
  • Full sketch phase before final execution
  • Two revisions of the design concept
  • Logo Versions
  • Color Specs
  • High-resolution final files (includes AI/PSD)


LOGO PACKAGE: $1400+

  • Custom concept development and discovery
  • Full sketch phase with two different concepts to choose from. 
  • Alternative Logo
  • Submark Logo
  • Logo versions
  • Color Specs
  • High-resolution final files (includes AI/PSD)
  • Style Guide

WHAT DOES ALL THAT MEAN?!

DISCOVERY

In this first phase, we will discuss your brand's vision, target audience, and background.

We will spend time figuring out what it is you want for your brand and come up with ideas for how to best communicate this. This will happen through email correspondence, or we can jump on a call and talk it over as well!


LOGOS, ALTERNATIVE LOGOS, AND SUBMARKS.

Depending on the package you choose, you will receive up to two main logo concepts and two rounds of revisions

Each additional revision will incur an additional fee of $75 per revision. 

The Primary Logo is the main logo you use most often in places like your website.



    Your Alternative Logo is a secondary version of your primary logo in a different format! It's usually a more compact version that is used for things like social media.

    The Submark will be the most simplified version of your logo. 


    LOGO VERSIONS

    You will receive full-color, black, and white versions of your logo. 

    COLORS

    I will create a color palette based on your recommendations (Up to 6 colors) You will receive any desired color codes for your brand with the rest of your files.
     
    FILE TYPES
    You will receive the AI (Adobe Illustrator) files, SVG, PDF, Jpeg, and PNGs for all your designs in a Google Drive folder dedicated to your project.

    Contact Us!